One of the things about running a VA business that can get a little bit interesting at times is that it’s all about promoting a service. When you’re running a VA business and working in the service industry, you’re going to find that things are a little bit different than they are for other companies.

When you’re promoting services, after all, you are not marketing a product; there’s nothing up front that is immediately tangible that your clients will be able to read, hold, look at. Sure, you’ll have a few samples of work that you’ve done for past clients that you can share with their permission, but at the same point in time, that’s different than showing a client what you can do for him/her and the business you’ll be working with.

Running a VA business, after all, takes a certain finesse. It’s something that you can learn and - as more and more people are focused on launching virtual companies - something that is a bit easier to do than it once was. Still, when you’re just getting started and you’re looking into becoming a VA and running a business of your own, it’s an important point to consider.

This entry was posted on Wednesday, August 20th, 2008 at 4:28 pm and is filed under Running a VA Business. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.