Running a VA Business: Setting the Right Price for Your Services
When you are just getting started with running a VA business, one of those “must do” items at the top of your to do list is to set a price for the services that you’re going to be offering.
The challenge that a lot of people who are just starting to run a VA business is that they think they need to set a low introductory price so that they can attract more clients. Another similar, but slightly different challenge that many VAs face is that, when a potential client tells them that he or she is also looking at another VA whose rates are lower than yours; some think that they should lower their price to remain competitive.
While it can be tempting to make an effort to undercut other virtual assistants when it comes to charging for your services, avoid the temptation.
Running a virtual assistant business means not just getting paid for you work but also for paying for the electricity in your office, running your equipment, part of your internet costs and your phone bill. In order to run your business and to be successful you need to do more than just break even: setting the right price for your services can help to ensure that you are able to have the success that you deserve.
