When you are running a virtual assistant business, one of the key components of your marketing strategy is going to be telling prospective clients what you can do for them. You’ll talk about the importance of having someone else who is better at certain tasks than they are so that they can get more done. You’ll talk with them about the fact that, as a virtual assistant, you can do the things that they don’t really enjoy like keeping up with paperwork or accounting.

But what about those tasks that you don’t really enjoy that are a part of running a VA business? What about the time that you spend working late just to get caught up? What about those things that you know that you don’t do as well as others?

As you tell your clients, if you don’t have an assistant you are one.

When you’re running a VA business, therefore, keep an open mind about hiring a VA who can help you to take control of your workflow. Focus on finding someone who can make your business run more smoothly – ideally someone with whom you can barter services as that will be the most cost effective option for each of you.